Tech Transformed Media Advertising. Why Your Digital Presence Matters.
Digital Marketing Consulting Services
Understand the Digitalization of the Consumer
01. New Empowered-consumer
Consumers are empowered by ubiquitous technologies. The shopping-buyer journey has changed. The role of marketing in persuading consumers has transformed. What does the new consumer-obsessed model mean for you?
02. Digital Transformation
The future is now and digital transformation is more than just TECH. The new business ecosystem is evolving rapidly, and consumers are at the core. There is a clear need for change. What does this marketing and digital stransformation mean for you?
03. Influencer Marketing
With each Facebook post, Tweet, Instagram photo, and blog comment, a brand leaves a trail that can be seen, searched, and traced. Marketers want to fill the digital space with the right messaging. What does social engagement mean for your brand?
04. MarTech, DataTech, and AdTech
Marketers need to break down siloed marketing and transition to intent-based marketing — Who (persona), What (content), When (touch point & intent), Which media (channel) and device (smartphone). How does your marketing technology stack measure up?
In Digital Marketing, Numbers Don’t Lie.
DNN Corp invested in MarTech in 2016 to rebuild its marketing technology stack. The goal consisted of leveraging machine learning to improve results. We built several advanced PREDICTIVE ANALYTICS models to uncover LEAD SCORING and determine OMNI-CHANNEL ATTRIBUTION. As a result, we optimized advertising by reducing spend by half and kept up with the buyer’s evolving journey, driving more site visits, increased click-through, and lead conversion. But more importantly, we grew high-quality leads that turned into revenue opportunities, and were able to double the average order value.
Revenue Increase year over year
Increase in Lead conversion
Customer retention rate
Increase in click-through
We Offer Digital Marketing Consulting Services
A Team of Specialists and Experts
Digital Marketing ConsultantsWe are marketers with experience in defining and leading INTENT- and CONTENT-DRIVEN marketing strategies in a variety of industries. We build and execute your DIGITAL STRATEGY to increase your digital presence. We use an agile approach to creating campaigns and building content including white papers, how-to videos, webinars, SEO content, microsites, and emails. We write and edit to tell simple, compelling brand and product stories. Our professionals worked for McGraw-Hill, Lonely Planet (BBC), as well as startups such as Cloud Academy, and Udacity.
ONLINE ADVERTISING SPECIALISTSWe are marketers with experience in scaling media advertising strategies in various industries. We can build and manage your MEDIA ADVERTISING CAMPAIGNS. We use an agile approach to scaling Google search and display, social media (Facebook, LinkedIn, Twitter, Meetup, and YouTube) campaigns, and programmatic marketing. We build campaigns from the ground-up, tag, and report weekly on results. Our professionals have worked for Intuit and 24 Hour Fitness as well as startups such as DNN, REV, and Zinio.
strategic branding expertsWe are innovative designers with experience leading digital user experience strategies. We can build and manage your MULTI-SCREEN COMMUNICATION STRATEGY. We use an agile approach to designing landing pages, web apps, microsites, and email campaigns. We design and code to make sure simple, compelling brand and product stories are multi-screen friendly. Our professionals worked for Springer Business & Media, Lonely Planet (BBC) as well as new nimble startups such as Outlyer, and Bonfire Labs
CRM AND MarTech advisorsWe are Tech-First-Mindset marketers with experience leading MarTech strategies for a variety of organizations. We can help you build your MARKETING TECHNOLOGY STACK STRATEGY. We use an agile approach to recommending technology that will fit your current CRM environment (Marketo, Hubspot, Salesforce, etc.). We have paired lead scoring with omnichannel attribution to improve marketing ROI. Our professionals work with the latest technology in MarTech, DataTech, and AdTech that complies with sales and CRM systems.
Inbound Marketing Presentation
Make Content Available When Consumers Need It
Digital and Marketing Consulting Services
What We Do Best
Drive Digital Marketing
drive business growth
DRIVE BUSINESS RESULTS
DRIVE Marketing Excellence
For Bookings, Consulting, and Other Inquiries
1445 4th Street, Alameda, CA 94501
+1 510 205 2651